Dan has built and led sales and marketing organizations spanning direct and channel sales for U.S. operations at Sequent, NCR, Lumera and TeleSym (enterprise companies, early-stage companies and start-up companies). See the "Sales Ops" subpage links above to review the tools and processes authored by Dan Lykken and his team from Meridian Venture Catalyst to successfully help start-up and early-stage companies. These include:
- Business Transitions
- Strategic Position Architecture Analysis
- Market Model Analysis
- Product Plan of Record
- Sales Operations - including budgeting and P&L's, measurement, and hiriing
- Sales Planning - including Sales Strategy, Sales Methodology, Channel Analysis
Dan built out and led sales operations at early stage companies of Lumera, TeleSym and others. At Lumera and Humanity Interactive Dan played a much greater roll than Sales & Marketing leadership. Taking on a general management role, Dan leveraged his understanding of what it takes to transition and execute at start-up / early-stage companies. Click on the links below to learn more about the following areas of Dan’s expertise.......