Dan Lykken
VP Sales & Marketing, Sales Operations - building high performance sales organizations…
Market Model (AUTHORED and COPYRIGHTED by Dan Lykken and the team at Meridian Venture Catalyst)
The Market Model is an in-depth analysis of the industry structure, as described in the Strategic Position Architecture. The model identifies all the players that are relevant to the strategy, what relationship they have to the company and how revenue is generated from those relationships.
The Market Model is an in-depth analysis of the industry structure, as described in the Strategic Position Architecture. The model identifies all the players that are relevant to the strategy, what relationship they have to the company and how revenue is generated from those relationships.
